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Next on Mark Zuckerberg’s shopping list? Viddy becomes top free iPhone app – offering ‘Instagram for videos’

• ‘Twitter’ for video allows users to share short videos
• Effects packages similar to Instagram’s
• Launch of Facebook Timeline app added 1.7M users
• Now top free app on iPhone

By Rob Waugh

PUBLISHED: 10:47 EST, 19 April 2012 | UPDATED: 10:47 EST, 19 April 2012

It’s aimed at sharing short videos rapidly, and adding the same sort of ‘hip’ effects that have made Instagram a cult web hit

After Mark Zuckerberg’s billion-dollar purchase of photo-sharing website Instagram, start-ups are vying to become ‘Instagram for video’.

Effects-heavy video-sharing app Viddy pulled into pole position this week as it became the top free app for iPhone this week.

The service, which lets users share short videos is described as a ‘Twitter’ for video.

It’s aimed at sharing short videos rapidly, and adding the same sort of ‘hip’ effects that have made Instagram a cult web hit.

‘Since launching its Timeline app in February, Viddy has seen over 15 million interactions with its content on Facebook, with over 1.7 million users signing on,’ says TechCrunch, which reported on the success of the new start-up.

‘Viddy also says that it’s averaging 300K new registered users per day, an average that has seen a significant bump since February.’

‘Turn everyday moments into perfect little movies with Viddy on iPhone,’ say the app’s creators. ‘So next time you catch that pristine sunset over the Pacific, make it more than a memory. Then share it with your Viddy community and upload them to Facebook, Twitter, and YouTube.’

Users can ‘follow’, ‘like’ and share videos as easily as via Instagram – and the service already has eight million users

The service, which lets users share short videos is described as a ‘Twitter’ for video

The app has seen a huge increase in traffic after launching a Facebook Timeline app which allowed users to showcase videos via their Timelines

A Facebook Timeline app has added to the service’s popularity – allowing users to record their life in short video clips, much in the same way as ordinary ‘Timelines’

Clips recorded and shared via the service are limited to 15 seconds in length.

‘If you’ve seen what Instagram has done for phone-shot photos, you can imagine that Viddy may soon do the same for videos,’ the New York Times said in a review of the app

As with Instagram, the app includes effects such as vintage film styles, retro-style camera hues and advanced effect such as transitions and music tracks.

Viddy also allows users to share videos instantly via Facebook, Twitter, YouTube and Tumblr.

Videos can be shared publicly or with friends, and can be tagged and commented on, just as with posts on Facebook or Instagram.

Celebrities such as Jamie Oliver use the app to share their images with fans

While Instagram is just one of many photo-editing and photo-filter suites available for either platform, users give it a top rating for the ease of applying filters and the very simple way of sharing images via sites like Facebook and Twitter.

Instanram also allows users to share images through its own sharing website, which has proved immensely popular with fans.

Many celebrities, from Jamie Oliver to Jessica Alba, also take advantage of the app

Action Movie FX app turns iPhone users into blockbuster directors

• The free iPhone app comes with a ‘missile strike’ and a ‘car crash’

By Ted Thornhill

Last updated at 12:48 PM on 30th December 2011

Bored of your surroundings and want to liven things up? Or fancy destroying that broken bit of office machinery?

Now there’s an app that’ll add a bit of action movie magic into your life by super-imposing dramatic special effects over mobile phone footage.

Action Movie FX for iPhone comes courtesy of J.J. Abrams’ production company Bad Robot Interactive, which is behind Star Trek, Super 8 and Mission Impossible 3.

SCROLL DOWN FOR MAILONLINE’S BLOCKBUSTER DEBUT

Kaboom: A MailOnline reporter finds himself in the line of fire

Dramatic: The app’s effects are incredibly realistic

Leave it to the professionals: The company behind the app, Bad Robot, has plenty of expertise with movie special effects

The free app comes with two effects – a missile strike and a car crash, and the results are incredible.

Simply hit record and film a scene, then use a slider to mark the point at which you want the ‘fx’ to begin.

The missile strike is gigantic and a burning pile of rubble is left behind after the initial explosion.

The car crash is equally professional-looking. Swirls of dust precede an SUV dropping out of the sky and flying into the camera.

Car-nage: A terrifying car crash is one of the free effects that comes with the app

There are even action-movie sound effects to accompany the carnage.

More effects, such as a helicopter falling from the sky, can be added for a small fee.

So far it’s proving hugely popular, with one user, Jimmo Olson, commenting: ‘I ordered a missile strike on my office calendar. Looks like I’m leaving early today.’

Steve Jobs dead: Friends and relatives gather at his mansion as shrines pop up around the globe

• Shrines pop up around the world – from outside his California mansion to Tokyo, Japan
• President Obama lead tributes which flooded the web within minutes of his death being confirmed
• Visionary genius battled pancreatic cancer for eight years
• Death came six weeks after he stepped down as Apple CEO and just one day after the launch of the new generation iPhone
• Pre-orders for authorised biography soar to No. 1 on iTunes and Amazon
• ‘We are deeply saddened to announce that Steve Jobs passed away today,’ Apple’s board of directors said in statement

By Paul Bentley, Laurie Whitwell, John Stevens and Rose Parker

Last updated at 8:15 AM on 7th October 2011

Missed: Tributes dedicated to Steve Jobs have popped up around the world since his passing on Wednesday

He was the visionary who revolutionised the way people communicate throughout the world.

And in the day after Steve Jobs’s death it quickly became clear that the immense sense of loss felt at his passing was just as far reaching.

As his family grieved today, well wishers paid tribute to the Apple founder, with moving shrines popping up from the front door of his California mansion to Apple stores across the globe.

The genius behind the iPhone, iPad and the iPod died yesterday, aged 56, following a lengthy battle with pancreatic cancer.

Within minutes of his passing being confirmed, tributes had been paid by world leaders, the most famous technology bosses and fans throughout the world.

A day later, thousands continued to gather at shrines dedicated to Jobs from California to London, Sydney and Tokyo, Japan.

Well wishers flocked to his home in California to leave flowers and cards, as his family mourned inside. Jobs is survived by a wife, a son and two daughters.

Devastated Apple staff were, meanwhile, celebrated the life of their former boss with memorial services in his honour.

At Apple stores across the world and the company’s headquarters, makeshift shrines quickly sprang up as Apple’s legions of fans gathered together to remember the life of a man they revered as a hero.

‘We are planning a celebration of Steve’s extraordinary life for Apple employees that will take place soon,’ Apple chief executive Tim Cook said on Thursday.

Global leaders from politics and business spoke out about how they had been inspired by the celebrated innovator.

Tributes, led by President Barack Obama, began pouring in within minutes of the company confirming Jobs’s death.

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Remembering an icon: Cards, flowers and candles sit at a makeshift memorial for Steve Jobs in Cupertino, California

TOKYO: People left iPads and iPhones displaying candle graphics at an Apple store in the Ginza shopping district

‘We are deeply saddened to announce that Steve Jobs passed away today,’ read a statement by Apple’s board of directors on Wednesday.

‘Steve’s brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve.

‘His greatest love was for his wife, Laurene, and his family. Our hearts go out to them and to all who were touched by his extraordinary gifts.’

The homepage of Apple’s website switched to a full-page image of Jobs with the text, ‘Steve Jobs 1955-2011.’

Clicking on the image revealed the additional text: ‘Apple has lost a visionary and creative genius, and the world has lost an amazing human being.

‘Those of us who have been fortunate enough to know and work with Steve have lost a dear friend and an inspiring mentor.

‘Steve leaves behind a company that only he could have built, and his spirit will forever be the foundation of Apple.’

His relatives also released a statement last night, which said he ‘died peacefully today, surrounded by his family.

‘In his public life, Steve was known as a visionary; in his private life, he cherished his family. We are thankful to the many people who have shared their wishes and prayers during the last year of Steve’s illness.’

Frail: Steve Jobs is helped into a car by a friend outside his home in California on August 26

Apple CEO Tim Cook announced the news of Jobs’s death to Apple employees via e-mail, in which he said: ‘I have some very sad news to share with all of you. Steve passed away earlier today.

‘No words can adequately express our sadness at Steve’s death or our gratitude for the opportunity to work with him. We will honour his memory by dedicating ourselves to continuing the work he loved so much.’

Within minutes of his death being confirmed, tributes to Jobs began flooding the web, led by President Barack Obama, who tweeted: ‘Rest in peace, Steve Jobs. From all of us at #Obama2012, thank you for the work you make possible every day – including ours.’

Mr Obama later gave a fuller statement, in which he praised Jobs as a ‘visionary’ who was ‘bold enough to believe he could change the world, and talented enough to do it’.

‘The world has lost a visionary,’ he said. ‘And there may be no greater tribute to Steve’s success than the fact that much of the world learned of his passing on a device he invented.

‘Michelle and I send our thoughts and prayers to Steve’s wife Laurene, his family, and all those who loved him.’

He added: ‘Steve was fond of saying that he lived every day like it was his last. Because he did, he transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world.’

Steve Jobs’ high school friend who founded Apple with him in his parents’ garage today wiped away tears as he paid tribute to the visionary genius.

Steve Wozniak, who helped start Apple in 1976, said he will miss his fellow co-founder ‘as much as everyone.’

‘We’ve lost something we won’t get back,’ Mr Wozniak said. ‘The way I see it, though, the way people love products he put so much into creating means he brought a lot of life to the world.’

Bill Gates, the founder of Apple’s biggest rival, Microsoft, said: ‘The world rarely sees someone who has had the profound impact Steve has had, the effects of which will be felt for many generations to come.’

CUPERTINO: The floral tribute at Apple’s California headquarters continued to grow today

CHINA: A man places a bouquet of white carnations beside a photo of Steve Jobs outside an Apple store in Beijing

ITALY: An apple-shaped pizza as a tribute to Steve Jobs in Naples

Creative genius: Apple announced the death with a moving tribute to its founder on its website

Facebook founder Mark Zuckerberg said: ‘Steve, thank you for being a mentor and a friend. Thanks for showing that what you build can change the world. I will miss you.’

And Larry Page, co-founder and chief executive of Google, said: ‘He was a great man with incredible achievements and amazing brilliance. He always seemed to be able to say in very few words what you actually should have been thinking before you thought it. His focus on the user experience above all else has always been an inspiration to me.’

At Apple’s headquarters in CUPERTINO, CALIFORNIA, mourners gathered outside to lay flowers and light candles throughout the night.

AS THE WORLD GRIEVED, HOW ONE WEBSITE INCURRED WRATH BY DISHONOURING THE MEMORY OF STEVE JOBS

As heartfelt tributes were paid to Steve Jobs throughout the world, Wikileaks incurred the wrath of a grieving public by tweeting a link to a fictional medical report suggesting the Apple founder was HIV positive.

The document is a fake and one which the site has previously linked to in 2008. The most obvious clue that the document is a fraud is the fact that the results, supposedly from 2004, are from a company titled SxCheck – which was not founded until 2006.

Julian Assange’s Wikileaks linked to the image of the document minutes after Jobs’s death was announced – as world leaders and fans reacted in shock and sadness at the news.

Twitter users reacted furiously to the absurd suggestion Jobs had HIV.

The Student Activism account replied: ‘Minutes after Steve Jobs death announcement, @wikileaks tweeted link to unverified report that he had HIV. #stayclassy’.

Students had spelt out Jobs’s name in Chinese characters. Among the tributes were a handful of apples.The company’s flags were flying at half-mast today as staff came to terms with the death of the man who had revolutionised technology.

There was no makeshift memorial or candlelight vigil for Jobs at the Apple Store in downtown CHICAGO. The news of his death, and then the tributes and condolences, were in news alerts, tweets and messages pulsing through the gadgets inside.

Peter O’Reilly knew something was wrong as shoppers perused iPhones, iPads and laptop computers on Wednesday evening, and an employee with a sombre look started to cry. She told him the news.

‘I can’t imagine a world without Apple products,’ said Mr O’Reilly, a 33-year-old electrician visiting from Ireland.

Marks of respect soon flowed from around the world. ‘iSad’ was a trending topic on Twitter. Mac Users Group Mexico released a statement that concluded, ‘Let’s breathe deeply and say VIVA STEVE JOBS!’

Returning to work: Apple employees arrive passing flags flying at half staff today at the headquarters in Cupertino

There were more traditional tributes closer to Silicon Valley. People placed flowers and scrawled chalk messages in front of the gates of Jobs’ PALO ALTO home, where family and friends gathered.

Someone wrote ‘Thank you Steve’ in lipstick on the window of an Apple Store in Santa Monica.

At the SAN FRANCISCO Apple Store in Union Square, a crowd started forming. A few dabbed their eyes. Others huddled in small groups around their iPhones reading the details of Mr Jobs’ passing.

Scott Robbins, 34, a barber from San Francisco and an Apple fan for nearly 20 years, said he came as soon as he heard the news.

‘To some people, this is like Elvis Presley or John Lennon – it’s a change in our times,’ Mr Robbins said. ‘It’s the end of an era, of what we’ve known Apple to be. It’s like the end of the innovators.’

Tributes were also left at the flagship 5th Avenue store in NEW YORK. Although the shop was busy throughout the night, few people appeared to be buying.

Instead they gathered inside to talk about Jobs and remember his extraordinary life.

One customer began to sob when he was asked about the 56-year-old’s death, according to ABC News. He was holding his iPad in his arms.

Ryan Armstrong, 31, arrived at the store after hearing the news, according to CBS.

He described Jobs as a man who ‘made gorgeous products that were like carrying art.

In SAN FRANCISCO people also converged on Apple stores.

Frank Arico, 58, told CBS News Jobs was ‘kind of like this generation’s John Lennon.’

Doc Pop, an iPhone developer told the broadcaster Jobs had been a huge part of his life.

‘Everything that I’ve made that is important to me was made on some sort of Apple product,’ he said.

In LONDON, people left flowers outside the Apple store on Regent Street before the shop had even opened.

In CHINA, one of the company’s fastest growing markets, Henry Men Youngfan said he was shocked by the news that his hero had died.

The 27-year-old doctoral student in Beijing bought his first Apple product in 2006 and travelled by train to Hong Kong in September to attend the opening of the company’s first store there.

When he entered graduate school at Peking University’s college of engineering, Mr Men said, ‘my teachers asked me what kind of person I wanted to be and I told them I wanted to be like Steve’.

Li Zilong, who was listening to his iPod in front of a Beijing Apple store, worried that Apple’s innovation died along with its co-founder.

‘Jobs was a legendary figure; every company needs a spiritual leader,’ said the 20-year-old university student. ‘Without Jobs, I don’t know if Apple can give us more classic products, like the iPhone 4.’

Apple fans in HONG KONG laid flowers in memory of Steve Jobs at the company’s recently opened store in the city.

One Apple fan who gave only his surname, Chiu, said he was ‘just sorry’ to hear of the founder’s death from cancer at the age of 56 and said he ‘should have lived longer’.

Chiu left a sunflower, a reference to the photo app on the iPod, iPhone and iPad, which uses the flower for its icon.

Cards read ‘Steve Jobs’ spirit lives forever’ and ‘We will miss you’. Apple fan club chairman Derek Ngai called Mr Jobs a ‘visionary’ and a ‘hero’.

WHY IS PANCREATIC CANCER SO DEADLY?

The pancreas sits behind the stomach in the abdomen

The pancreas is a gland situated high in your abdomen that produces most digestive enzymes and insulin that regulates blood sugar levels.

As pancreatic cancer causes few symptoms in its early stages, the condition is often not diagnosed until the condition is relatively advanced and almost impossible to cure.

The length of time between diagnosis and death is typically short, at usually less than six months. In the UK around one in six patients survive their disease beyond 12 months. Steve Jobs revealed in 2004 that he had a rare, less aggressive form of the disease called islet cell neuroendocrine tumour. This allowed him to live with the disease for seven years.  

Symptoms of the condition such as nausea and fever can be caused by a variety of conditions making it especially difficult to diagnose. Other symptoms include weight loss, jaundice (yellowing of the skin) and stomach pain, although again they could be caused by other conditions such as hepatitis.

A doctor who suspects pancreatic cancer may feel the abdomen for unusual swelling, however because the pancreas is located behind the stomach it is difficult for them to feel for tumours.

An ultrasound scan can often miss pancreatic cancer as ultrasound waves are not good at penetrating deep into body tissues. A CT or MRI scan provides a more detailed and accurate picture.

If a tumour is suspected surgeons perform a laparoscopy (passing a thin camera inside the abdomen). If a biopsy confirms cancer surgeons will try and remove the tissue. This is the only way to cure the cancer but is only suitable for one in five patients where the tumour has not progressed to wrapping itself around important blood vessels.

Chemotherapy and radiotherapy can help shrink the tumour and reduce the pain but not cure the condition.

His death comes just six weeks after his poor health led him to stand down as the company’s CEO and his successor, Tim Cook, presented the new generation iPhone yesterday.

The fact that Apple stayed cool as it grew is credited to Jobs’ innovative marketing techniques almost as much as his visionary wizardry.

Even when he announced that he was taking two years off on medical leave, Jobs still kept hold of his CEO title, just as he did on two previous occasions in the past seven years when he needed to take leave from the day-to-day running of the company for health reasons.

At the time, the billionaire could barely walk and photographs of him looking gaunt and frail led to reports that he had weeks to live.

But he fought back and appeared to be relishing proving the doubters wrong by introducing the second-generation iPad and meeting President Obama to discuss the future of the tech industry.

Other than his well-rehearsed stage appearances to launch the latest Apple innovation, Jobs always treasured his privacy.

He survived surgery to remove a cancerous pancreatic tumour in 2004 and a liver transplant in 2009.

As CEO he earned only $ 1 a year, but he held 5,426 million Apple shares as well as 138 million shares in Disney.

His wealth is estimated at more than $ 5billion.

With his trademark jeans and casual jumper, he became synonymous with the company’s every innovation in recent years, from the iPod through to the iPhone and iPad.

TOKYO: The iconic apple has been a popular tribute at temporary shrines around the world

LONDON: Two different messages left on apples outside the firm’s store in the Covent Garden district. Both seemed to encapsulate Steve Jobs’ vision

MALAYSIA: Customers write condolence post-it notes to place on a memorial board at the company’s store in Kuala Lumpur

Born in San Francisco, Mr Jobs, who was adopted, dropped out of university after one term and only took his first computer job to raise money to go on a spiritual retreat to India.

He returned a Buddhist with his head shaved and admitted experimenting with LSD, calling his drug-induced experiences ‘one of the two or three most important things’ he had done in his life.

Back in northern California, he started working for computer firm Atari before founding Apple in his garage in 1976 with friends Steve Wozniak, Ronald Wayne and Mike Makkula.

After a power struggle in 1985, he left Apple, only to return eleven years later to launch the company’s extraordinary growth over the past fourteen years.

Anyone who has witnessed Apple employees whooping and high-fiving at a product launch would be mistaken for thinking working for Steve Jobs was a walk in the park.

The Apple founder managed at once to create an atmosphere of teamwork and togetherness, while also demanding nothing but the best: His employees notoriously followed him like a messiah, while also cowering from him in fear.

Jobs’s formidable reputation at work was well documented – with rumours suggesting he once fired someone in an elevator and got rid of an assistant after he was brought the wrong brand of mineral water.

His demand for perfection, however, seems to have inspired the best – with job satisfaction ratings among staff at Apple the highest in the industry.

Employees speak of ‘a Steve-infused culture’ at Apple.

James Allworth, who studied Apple at Harvard Business School, told the Huffington Post: ‘The way he thinks about problems, the perfectionism, the attention to detail – that trickles down.

‘Apple has an amazing group of people. They come in and they’re thinking about new stuff, and if they come up against a decision, the question that always pops up is: “What Would Steve Do?”’

SPAIN: A minimalist tribute of flowers and a picture of Jobs was placed outside the Apple store in Barcelona

NEW YORK: Candles illuminate a memorial to Steve Jobs in front of the Fifth Avenue store

HONG KONG: Newspaper front pages were dominated by the death of the Apple founder

One of the world’s most famous CEOs, Jobs remained stubbornly private about his personal life, refusing interviews and shielding his wife and children from public view.

Even when he resigned six weeks ago, he divulged very little, not directly mentioning his cancer as the reason he quit.

‘I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know,’ Jobs wrote in his letter of resignation.

‘Unfortunately, that day has come.’

From its earliest beginnings as a personal computer also-ran in a scrappy garage in northern California to its all-conquering development of life-changing gadgets, the rise of Apple has been intrinsically linked to its quirky CEO.

When he left for eleven years after a row over the company’s direction, Apple’s fortunes dipped.

His return, after a successful stint as head of animation innovators Pixar, marked the start of the company’s relentless drive to become one of America’s biggest and most successful companies.

‘He’s never been a media person,’ said industry analyst Tim Bajarin, president of Creative Strategies, after Jobs resigned.

‘He’s granted interviews in the context of product launches, when it benefits Apple, but you never see him talk about himself.’

But that personal life – he was given up at birth for adoption, had an illegitimate child, was romantically linked with movie stars – was full of intrigue for his fan base and Apple consumers.

Jobs and his wife, Laurene Powell, were married in a small ceremony in Yosemite National Park in 1991, lived in Woodside, California, and have three children: Reed Paul; Erin Sienna and Eve.

NEW YORK: Mario Spinetti grieves outside the Apple Store

BEIJING: An Apple fan places candles in the shape of the logo of Apple in the Sanlitun district

He admitted that when he was 23, he had a child out of wedlock with his high school girlfriend, Chris Ann Brennan. Their daughter, Lisa Brennan Jobs, was born in 1978.

Meanwhile, for all he accomplished in his life, there was one thing that eluded him – a relationship with his biological father.

Pre-orders for an authorised biography of Jobs went to number one on the iTunes and Amazon bestseller lists within hours of Apple’s announcement of his death.

Publisher Simon & Schuster announced today that the release date of the Walter Isaacson book, which includes extensive interviews with the Apple founder, has been moved forward from November 21 to October 24.

The worlds of politics, business, sport and entertainment joined forces today to pay tribute to Apple co-founder Steve Jobs.

Some of the most poignant words came from his greatest business rivals, people who admired him both as  a competitor and as a man.

Bill Gates, founder of rival company Microsoft and Mr Jobs’s friend: “The world rarely sees someone who has had the profound impact Steve has had, the effects of which will be felt for many generations to come.’

Facebook founder Mark Zuckerberg: ‘Steve, thank you for being a mentor and a friend. Thanks for showing that what you build can change the world. I will miss you.’

Steve Jobs (left) with Microsoft’s Bill Gates in 1984: Gates today said that few had as profound an impact on the world as the Apple founder

Tim Cook, who replaced Mr Jobs as Apple chief executive: ‘Steve leaves behind a company that only he could have built, and his spirit will forever be the foundation of Apple.’

Barack Obama: ‘He transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world.’

Former prime minister Tony Blair: ‘As much as anyone in any walk of life in the early 21st century he changed people’s lives simply by imagination and determination. His memory will serve as a symbol of what the human mind can achieve.’

BBC Director General Mark Thompson: ‘It’s hard to think of anyone who changed our world more over the last 10 years.’

The writer and comedian Stephen Fry wrote: ‘Woke to the news of Steve Jobs’s death. He changed the world. I knew him a little and admired him entirely. Love to Apple and his family.’

Manchester City FC’s Italian striker Mario Balotelli wrote: ‘RIP Steve Jobs, your iPad got me through many boring benching sessions.’

Referring to the improved, updated versions of iPhones, comedian David Baddiel joked: ‘If only God was more like Apple, and could bring him back as Steve Jobs 2S.’

BBC Radio 2 presenter Jeremy Vine described Mr Jobs as an ‘utter genius’ and ‘officially irreplaceable’.

Journalist and author Tony Parsons put Mr Jobs’ death alongside John Lennon’s and Clash frontman Joe Strummer.’The death of Steve Jobs recalls the grateful sadness felt when John Lennon and Joe Strummer died. One dreaming man truly can change the world.’

David Cameron and Labour leader Ed Miliband both paid tribute to Mr Jobs using Twitter.

Mr Cameron said: ‘Steve Jobs transformed the way we work and play; a creative genius who will be sorely missed. Our thoughts are with his family.’

Mr Miliband said: ‘Very sad to hear about the death of Steve Jobs. His work had a huge impact on our lives and he inspired thousands of young minds.’

Ratan Tata, chairman of Tata Sons, the global business group: ‘Apple’s products, under his leadership, have had a profound impact on mankind, unequalled by any other company in the information and technology space.’

Friends and relatives gather at Steve Jobs California mansion as shrines pop up around the globe

• Shrines pop up around the world – from outside his California mansion to Tokyo, Japan
• President Obama lead tributes which flooded the web within minutes of his death being confirmed
• Visionary genius battled pancreatic cancer for eight years
• Death came six weeks after he stepped down as Apple CEO and just one day after the launch of the new generation iPhone
• Pre-orders for authorised biography soar to No. 1 on iTunes and Amazon
• ‘We are deeply saddened to announce that Steve Jobs passed away today,’ Apple’s board of directors said in statement

By Paul Bentley, Laurie Whitwell, John Stevens and Rose Parker

Last updated at 4:03 AM on 7th October 2011

Missed: Tributes dedicated to Steve Jobs have popped up around the world since his passing on Wednesday

He was the visionary who revolutionised the way people communicate throughout the world.

And in the day after Steve Jobs’s death it quickly became clear that the immense sense of loss felt at his passing was just as far reaching.

As his family grieved today, well wishers paid tribute to the Apple founder, with moving shrines popping up from the front door of his California mansion to Apple stores across the globe.

The genius behind the iPhone, iPad and the iPod died yesterday, aged 56, following a lengthy battle with pancreatic cancer.

Within minutes of his passing being confirmed, tributes had been paid by world leaders, the most famous technology bosses and fans throughout the world.

A day later, thousands continued to gather at shrines dedicated to Jobs from California to London, Sydney and Tokyo, Japan.

Well wishers flocked to his home in California to leave flowers and cards, as his family mourned inside. Jobs is survived by a wife, a son and two daughters.

Devastated Apple staff were, meanwhile, celebrated the life of their former boss with memorial services in his honour.

At Apple stores across the world and the company’s headquarters, makeshift shrines quickly sprang up as Apple’s legions of fans gathered together to remember the life of a man they revered as a hero.

‘We are planning a celebration of Steve’s extraordinary life for Apple employees that will take place soon,’ Apple chief executive Tim Cook said on Thursday.

Global leaders from politics and business spoke out about how they had been inspired by the celebrated innovator.

Tributes, led by President Barack Obama, began pouring in within minutes of the company confirming Jobs’s death.

Scroll down for video

Remembering an icon: Cards, flowers and candles sit at a makeshift memorial for Steve Jobs in Cupertino, California

TOKYO: People left iPads and iPhones displaying candle graphics at an Apple store in the Ginza shopping district

‘We are deeply saddened to announce that Steve Jobs passed away today,’ read a statement by Apple’s board of directors on Wednesday.

‘Steve’s brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve.

‘His greatest love was for his wife, Laurene, and his family. Our hearts go out to them and to all who were touched by his extraordinary gifts.’

The homepage of Apple’s website switched to a full-page image of Jobs with the text, ‘Steve Jobs 1955-2011.’

Clicking on the image revealed the additional text: ‘Apple has lost a visionary and creative genius, and the world has lost an amazing human being.

‘Those of us who have been fortunate enough to know and work with Steve have lost a dear friend and an inspiring mentor.

‘Steve leaves behind a company that only he could have built, and his spirit will forever be the foundation of Apple.’

His relatives also released a statement last night, which said he ‘died peacefully today, surrounded by his family.

‘In his public life, Steve was known as a visionary; in his private life, he cherished his family. We are thankful to the many people who have shared their wishes and prayers during the last year of Steve’s illness.’

Frail: Steve Jobs is helped into a car by a friend outside his home in California on August 26

Apple CEO Tim Cook announced the news of Jobs’s death to Apple employees via e-mail, in which he said: ‘I have some very sad news to share with all of you. Steve passed away earlier today.

‘No words can adequately express our sadness at Steve’s death or our gratitude for the opportunity to work with him. We will honour his memory by dedicating ourselves to continuing the work he loved so much.’

Within minutes of his death being confirmed, tributes to Jobs began flooding the web, led by President Barack Obama, who tweeted: ‘Rest in peace, Steve Jobs. From all of us at #Obama2012, thank you for the work you make possible every day – including ours.’

Mr Obama later gave a fuller statement, in which he praised Jobs as a ‘visionary’ who was ‘bold enough to believe he could change the world, and talented enough to do it’.

‘The world has lost a visionary,’ he said. ‘And there may be no greater tribute to Steve’s success than the fact that much of the world learned of his passing on a device he invented.

‘Michelle and I send our thoughts and prayers to Steve’s wife Laurene, his family, and all those who loved him.’

He added: ‘Steve was fond of saying that he lived every day like it was his last. Because he did, he transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world.’

Steve Jobs’ high school friend who founded Apple with him in his parents’ garage today wiped away tears as he paid tribute to the visionary genius.

Steve Wozniak, who helped start Apple in 1976, said he will miss his fellow co-founder ‘as much as everyone.’

‘We’ve lost something we won’t get back,’ Mr Wozniak said. ‘The way I see it, though, the way people love products he put so much into creating means he brought a lot of life to the world.’

Bill Gates, the founder of Apple’s biggest rival, Microsoft, said: ‘The world rarely sees someone who has had the profound impact Steve has had, the effects of which will be felt for many generations to come.’

CUPERTINO: The floral tribute at Apple’s California headquarters continued to grow today

CHINA: A man places a bouquet of white carnations beside a photo of Steve Jobs outside an Apple store in Beijing

ITALY: An apple-shaped pizza as a tribute to Steve Jobs in Naples

Creative genius: Apple announced the death with a moving tribute to its founder on its website

Facebook founder Mark Zuckerberg said: ‘Steve, thank you for being a mentor and a friend. Thanks for showing that what you build can change the world. I will miss you.’

And Larry Page, co-founder and chief executive of Google, said: ‘He was a great man with incredible achievements and amazing brilliance. He always seemed to be able to say in very few words what you actually should have been thinking before you thought it. His focus on the user experience above all else has always been an inspiration to me.’

At Apple’s headquarters in CUPERTINO, CALIFORNIA, mourners gathered outside to lay flowers and light candles throughout the night.

AS THE WORLD GRIEVED, HOW ONE WEBSITE INCURRED WRATH BY DISHONOURING THE MEMORY OF STEVE JOBS

As heartfelt tributes were paid to Steve Jobs throughout the world, Wikileaks incurred the wrath of a grieving public by tweeting a link to a fictional medical report suggesting the Apple founder was HIV positive.

The document is a fake and one which the site has previously linked to in 2008. The most obvious clue that the document is a fraud is the fact that the results, supposedly from 2004, are from a company titled SxCheck – which was not founded until 2006.

Julian Assange’s Wikileaks linked to the image of the document minutes after Jobs’s death was announced – as world leaders and fans reacted in shock and sadness at the news.

Twitter users reacted furiously to the absurd suggestion Jobs had HIV.

The Student Activism account replied: ‘Minutes after Steve Jobs death announcement, @wikileaks tweeted link to unverified report that he had HIV. #stayclassy’.

Students had spelt out Jobs’s name in Chinese characters. Among the tributes were a handful of apples.The company’s flags were flying at half-mast today as staff came to terms with the death of the man who had revolutionised technology.

There was no makeshift memorial or candlelight vigil for Jobs at the Apple Store in downtown CHICAGO. The news of his death, and then the tributes and condolences, were in news alerts, tweets and messages pulsing through the gadgets inside.

Peter O’Reilly knew something was wrong as shoppers perused iPhones, iPads and laptop computers on Wednesday evening, and an employee with a sombre look started to cry. She told him the news.

‘I can’t imagine a world without Apple products,’ said Mr O’Reilly, a 33-year-old electrician visiting from Ireland.

Marks of respect soon flowed from around the world. ‘iSad’ was a trending topic on Twitter. Mac Users Group Mexico released a statement that concluded, ‘Let’s breathe deeply and say VIVA STEVE JOBS!’

Returning to work: Apple employees arrive passing flags flying at half staff today at the headquarters in Cupertino

There were more traditional tributes closer to Silicon Valley. People placed flowers and scrawled chalk messages in front of the gates of Jobs’ PALO ALTO home, where family and friends gathered.

Someone wrote ‘Thank you Steve’ in lipstick on the window of an Apple Store in Santa Monica.

At the SAN FRANCISCO Apple Store in Union Square, a crowd started forming. A few dabbed their eyes. Others huddled in small groups around their iPhones reading the details of Mr Jobs’ passing.

Scott Robbins, 34, a barber from San Francisco and an Apple fan for nearly 20 years, said he came as soon as he heard the news.

‘To some people, this is like Elvis Presley or John Lennon – it’s a change in our times,’ Mr Robbins said. ‘It’s the end of an era, of what we’ve known Apple to be. It’s like the end of the innovators.’

Tributes were also left at the flagship 5th Avenue store in NEW YORK. Although the shop was busy throughout the night, few people appeared to be buying.

Instead they gathered inside to talk about Jobs and remember his extraordinary life.

One customer began to sob when he was asked about the 56-year-old’s death, according to ABC News. He was holding his iPad in his arms.

Ryan Armstrong, 31, arrived at the store after hearing the news, according to CBS.

He described Jobs as a man who ‘made gorgeous products that were like carrying art.

In SAN FRANCISCO people also converged on Apple stores.

Frank Arico, 58, told CBS News Jobs was ‘kind of like this generation’s John Lennon.’

Doc Pop, an iPhone developer told the broadcaster Jobs had been a huge part of his life.

‘Everything that I’ve made that is important to me was made on some sort of Apple product,’ he said.

In LONDON, people left flowers outside the Apple store on Regent Street before the shop had even opened.

In CHINA, one of the company’s fastest growing markets, Henry Men Youngfan said he was shocked by the news that his hero had died.

The 27-year-old doctoral student in Beijing bought his first Apple product in 2006 and travelled by train to Hong Kong in September to attend the opening of the company’s first store there.

When he entered graduate school at Peking University’s college of engineering, Mr Men said, ‘my teachers asked me what kind of person I wanted to be and I told them I wanted to be like Steve’.

Li Zilong, who was listening to his iPod in front of a Beijing Apple store, worried that Apple’s innovation died along with its co-founder.

‘Jobs was a legendary figure; every company needs a spiritual leader,’ said the 20-year-old university student. ‘Without Jobs, I don’t know if Apple can give us more classic products, like the iPhone 4.’

Apple fans in HONG KONG laid flowers in memory of Steve Jobs at the company’s recently opened store in the city.

One Apple fan who gave only his surname, Chiu, said he was ‘just sorry’ to hear of the founder’s death from cancer at the age of 56 and said he ‘should have lived longer’.

Chiu left a sunflower, a reference to the photo app on the iPod, iPhone and iPad, which uses the flower for its icon.

Cards read ‘Steve Jobs’ spirit lives forever’ and ‘We will miss you’. Apple fan club chairman Derek Ngai called Mr Jobs a ‘visionary’ and a ‘hero’.

WHY IS PANCREATIC CANCER SO DEADLY?

The pancreas sits behind the stomach in the abdomen

The pancreas is a gland situated high in your abdomen that produces most digestive enzymes and insulin that regulates blood sugar levels.

As pancreatic cancer causes few symptoms in its early stages, the condition is often not diagnosed until the condition is relatively advanced and almost impossible to cure.

The length of time between diagnosis and death is typically short, at usually less than six months. In the UK around one in six patients survive their disease beyond 12 months. Steve Jobs revealed in 2004 that he had a rare, less aggressive form of the disease called islet cell neuroendocrine tumour. This allowed him to live with the disease for seven years.  

Symptoms of the condition such as nausea and fever can be caused by a variety of conditions making it especially difficult to diagnose. Other symptoms include weight loss, jaundice (yellowing of the skin) and stomach pain, although again they could be caused by other conditions such as hepatitis.

A doctor who suspects pancreatic cancer may feel the abdomen for unusual swelling, however because the pancreas is located behind the stomach it is difficult for them to feel for tumours.

An ultrasound scan can often miss pancreatic cancer as ultrasound waves are not good at penetrating deep into body tissues. A CT or MRI scan provides a more detailed and accurate picture.

If a tumour is suspected surgeons perform a laparoscopy (passing a thin camera inside the abdomen). If a biopsy confirms cancer surgeons will try and remove the tissue. This is the only way to cure the cancer but is only suitable for one in five patients where the tumour has not progressed to wrapping itself around important blood vessels.

Chemotherapy and radiotherapy can help shrink the tumour and reduce the pain but not cure the condition.

His death comes just six weeks after his poor health led him to stand down as the company’s CEO and his successor, Tim Cook, presented the new generation iPhone yesterday.

The fact that Apple stayed cool as it grew is credited to Jobs’ innovative marketing techniques almost as much as his visionary wizardry.

Even when he announced that he was taking two years off on medical leave, Jobs still kept hold of his CEO title, just as he did on two previous occasions in the past seven years when he needed to take leave from the day-to-day running of the company for health reasons.

At the time, the billionaire could barely walk and photographs of him looking gaunt and frail led to reports that he had weeks to live.

But he fought back and appeared to be relishing proving the doubters wrong by introducing the second-generation iPad and meeting President Obama to discuss the future of the tech industry.

Other than his well-rehearsed stage appearances to launch the latest Apple innovation, Jobs always treasured his privacy.

He survived surgery to remove a cancerous pancreatic tumour in 2004 and a liver transplant in 2009.

As CEO he earned only $ 1 a year, but he held 5,426 million Apple shares as well as 138 million shares in Disney.

His wealth is estimated at more than $ 5billion.

With his trademark jeans and casual jumper, he became synonymous with the company’s every innovation in recent years, from the iPod through to the iPhone and iPad.

TOKYO: The iconic apple has been a popular tribute at temporary shrines around the world

LONDON: Two different messages left on apples outside the firm’s store in the Covent Garden district. Both seemed to encapsulate Steve Jobs’ vision

MALAYSIA: Customers write condolence post-it notes to place on a memorial board at the company’s store in Kuala Lumpur

Born in San Francisco, Mr Jobs, who was adopted, dropped out of university after one term and only took his first computer job to raise money to go on a spiritual retreat to India.

He returned a Buddhist with his head shaved and admitted experimenting with LSD, calling his drug-induced experiences ‘one of the two or three most important things’ he had done in his life.

Back in northern California, he started working for computer firm Atari before founding Apple in his garage in 1976 with friends Steve Wozniak, Ronald Wayne and Mike Makkula.

After a power struggle in 1985, he left Apple, only to return eleven years later to launch the company’s extraordinary growth over the past fourteen years.

Anyone who has witnessed Apple employees whooping and high-fiving at a product launch would be mistaken for thinking working for Steve Jobs was a walk in the park.

The Apple founder managed at once to create an atmosphere of teamwork and togetherness, while also demanding nothing but the best: His employees notoriously followed him like a messiah, while also cowering from him in fear.

Jobs’s formidable reputation at work was well documented – with rumours suggesting he once fired someone in an elevator and got rid of an assistant after he was brought the wrong brand of mineral water.

His demand for perfection, however, seems to have inspired the best – with job satisfaction ratings among staff at Apple the highest in the industry.

Employees speak of ‘a Steve-infused culture’ at Apple.

James Allworth, who studied Apple at Harvard Business School, told the Huffington Post: ‘The way he thinks about problems, the perfectionism, the attention to detail – that trickles down.

‘Apple has an amazing group of people. They come in and they’re thinking about new stuff, and if they come up against a decision, the question that always pops up is: “What Would Steve Do?”’

SPAIN: A minimalist tribute of flowers and a picture of Jobs was placed outside the Apple store in Barcelona

NEW YORK: Candles illuminate a memorial to Steve Jobs in front of the Fifth Avenue store

HONG KONG: Newspaper front pages were dominated by the death of the Apple founder

One of the world’s most famous CEOs, Jobs remained stubbornly private about his personal life, refusing interviews and shielding his wife and children from public view.

Even when he resigned six weeks ago, he divulged very little, not directly mentioning his cancer as the reason he quit.

‘I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know,’ Jobs wrote in his letter of resignation.

‘Unfortunately, that day has come.’

From its earliest beginnings as a personal computer also-ran in a scrappy garage in northern California to its all-conquering development of life-changing gadgets, the rise of Apple has been intrinsically linked to its quirky CEO.

When he left for eleven years after a row over the company’s direction, Apple’s fortunes dipped.

His return, after a successful stint as head of animation innovators Pixar, marked the start of the company’s relentless drive to become one of America’s biggest and most successful companies.

‘He’s never been a media person,’ said industry analyst Tim Bajarin, president of Creative Strategies, after Jobs resigned.

‘He’s granted interviews in the context of product launches, when it benefits Apple, but you never see him talk about himself.’

But that personal life – he was given up at birth for adoption, had an illegitimate child, was romantically linked with movie stars – was full of intrigue for his fan base and Apple consumers.

Jobs and his wife, Laurene Powell, were married in a small ceremony in Yosemite National Park in 1991, lived in Woodside, California, and have three children: Reed Paul; Erin Sienna and Eve.

NEW YORK: Mario Spinetti grieves outside the Apple Store

BEIJING: An Apple fan places candles in the shape of the logo of Apple in the Sanlitun district

He admitted that when he was 23, he had a child out of wedlock with his high school girlfriend, Chris Ann Brennan. Their daughter, Lisa Brennan Jobs, was born in 1978.

Meanwhile, for all he accomplished in his life, there was one thing that eluded him – a relationship with his biological father.

Pre-orders for an authorised biography of Jobs went to number one on the iTunes and Amazon bestseller lists within hours of Apple’s announcement of his death.

Publisher Simon & Schuster announced today that the release date of the Walter Isaacson book, which includes extensive interviews with the Apple founder, has been moved forward from November 21 to October 24.

The worlds of politics, business, sport and entertainment joined forces today to pay tribute to Apple co-founder Steve Jobs.

Some of the most poignant words came from his greatest business rivals, people who admired him both as  a competitor and as a man.

Bill Gates, founder of rival company Microsoft and Mr Jobs’s friend: “The world rarely sees someone who has had the profound impact Steve has had, the effects of which will be felt for many generations to come.’

Facebook founder Mark Zuckerberg: ‘Steve, thank you for being a mentor and a friend. Thanks for showing that what you build can change the world. I will miss you.’

Steve Jobs (left) with Microsoft’s Bill Gates in 1984: Gates today said that few had as profound an impact on the world as the Apple founder

Tim Cook, who replaced Mr Jobs as Apple chief executive: ‘Steve leaves behind a company that only he could have built, and his spirit will forever be the foundation of Apple.’

Barack Obama: ‘He transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world.’

Former prime minister Tony Blair: ‘As much as anyone in any walk of life in the early 21st century he changed people’s lives simply by imagination and determination. His memory will serve as a symbol of what the human mind can achieve.’

BBC Director General Mark Thompson: ‘It’s hard to think of anyone who changed our world more over the last 10 years.’

The writer and comedian Stephen Fry wrote: ‘Woke to the news of Steve Jobs’s death. He changed the world. I knew him a little and admired him entirely. Love to Apple and his family.’

Manchester City FC’s Italian striker Mario Balotelli wrote: ‘RIP Steve Jobs, your iPad got me through many boring benching sessions.’

Referring to the improved, updated versions of iPhones, comedian David Baddiel joked: ‘If only God was more like Apple, and could bring him back as Steve Jobs 2S.’

BBC Radio 2 presenter Jeremy Vine described Mr Jobs as an ‘utter genius’ and ‘officially irreplaceable’.

Journalist and author Tony Parsons put Mr Jobs’ death alongside John Lennon’s and Clash frontman Joe Strummer.’The death of Steve Jobs recalls the grateful sadness felt when John Lennon and Joe Strummer died. One dreaming man truly can change the world.’

David Cameron and Labour leader Ed Miliband both paid tribute to Mr Jobs using Twitter.

Mr Cameron said: ‘Steve Jobs transformed the way we work and play; a creative genius who will be sorely missed. Our thoughts are with his family.’

Mr Miliband said: ‘Very sad to hear about the death of Steve Jobs. His work had a huge impact on our lives and he inspired thousands of young minds.’

Ratan Tata, chairman of Tata Sons, the global business group: ‘Apple’s products, under his leadership, have had a profound impact on mankind, unequalled by any other company in the information and technology space.’

Steve Jobs dies at 56: Apple founder dead weeks after quitting firm he started in garage

• President Obama leads tributes which flooded the web within minutes of his death being confirmed
• Facebook founder Mark Zuckerberg praises his ‘mentor and friend’
  
• Family thanks ‘the many people who have shared their wishes and prayers during the last year of Steve’s illness’
• ‘We are deeply saddened to announce that Steve Jobs passed away today,’ Apple’s board of directors say in statement
• Had battled pancreatic cancer for eight years
• Death came six weeks after he stepped down as Apple CEO and just one day after the launch of the new generation iPhone
  

By Paul Bentley and Laurie Whitwell

Last updated at 12:36 PM on 6th October 2011

Apple founder Steve Jobs died yesterday after a lengthy battle with pancreatic cancer.

Tributes, led by President Barack Obama, began pouring in within minutes of the company confirming the death of the mastermind behind the iPhone, iPad and the iPod at the age of 56.

‘We are deeply saddened to announce that Steve Jobs passed away today,’ read a statement by Apple’s board of directors.

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Memorial: The Apple Home page after it was revealed that Jobs had died

‘Steve’s brilliance, passion and energy were the source of countless innovations that enrich and improve all of our lives. The world is immeasurably better because of Steve.

‘His greatest love was for his wife, Laurene, and his family. Our hearts go out to them and to all who were touched by his extraordinary gifts.’

Frail: Steve Jobs is helped into a car by a friend outside his home in California on August 26

The homepage of Apple’s website switched to a full-page image of Jobs with the text, ‘Steve Jobs 1955-2011.’

Clicking on the image revealed the additional text: ‘Apple has lost a visionary and creative genius, and the world has lost an amazing human being.

‘Those of us who have been fortunate enough to know and work with Steve have lost a dear friend and an inspiring mentor.

‘Steve leaves behind a company that only he could have built, and his spirit will forever be the foundation of Apple.’

Jobs leaves a wife, a son and two daughters.

His relatives also released a statement, which said he ‘died peacefully today, surrounded by his family.

‘In his public life, Steve was known as a visionary; in his private life, he cherished his family. We are thankful to the many people who have shared their wishes and prayers during the last year of Steve’s illness.’

Apple CEO Tim Cook announced the news of Jobs’s death to Apple employees via e-mail, in which he said: ‘I have some very sad news to share with all of you. Steve passed away earlier today.

‘We are planning a celebration of Steve’s extraordinary life for Apple employees that will take place soon.

‘No words can adequately express our sadness at Steve’s death or our gratitude for the opportunity to work with him. We will honour his memory by dedicating ourselves to continuing the work he loved so much.’

Within minutes of his death being confirmed, tributes to Jobs began flooding the web, led by President Barack Obama, who tweeted: ‘Rest in peace, Steve Jobs. From all of us at #Obama2012, thank you for the work you make possible every day – including ours.’

Creative genius: Apple announced the death of its founder on its website

Innovator: Steve Jobs introduces the Apple Nano in San Francisco. Tributes flooded the internet within minutes of his death being announced

Mr Obama later gave a fuller statement, in which he praised Jobs as a ‘visionary’ who was ‘bold enough to believe he could change the world, and talented enough to do it’.

‘The world has lost a visionary,’ he said. ‘And there may be no greater tribute to Steve’s success than the fact that much of the world learned of his passing on a device he invented.

‘Michelle and I send our thoughts and prayers to Steve’s wife Laurene, his family, and all those who loved him.’

He added: ‘Steve was fond of saying that he lived every day like it was his last. Because he did, he transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world.’

Steve Wozniak, who started Apple with Jobs in 1976, said he will miss him ‘as much as everyone’.

‘We’ve lost something we won’t get back,’ he said following the death. ‘The way I see it, though, the way people love products he put so much into creating means he brought a lot of life to the world.’

Gadget: Jobs holds the new iPad during a product announcement in San Francisco last year

From its earliest beginnings as a personal computer also-ran in a scrappy garage in northern California to its all-conquering development of life-changing gadgets, the rise of Apple has been intrinsically linked to its quirky CEO.

When he left for eleven years after a row over the company’s direction, Apple’s fortunes dipped.

His return, after a successful stint as head of animation innovators Pixar, marked the start of the company’s relentless drive to become one of America’s biggest and most successful companies.

His death comes just six weeks after his poor health led him to stand down as the company’s CEO and his successor, Tim Cook, presented the new generation iPhone yesterday.

The fact that Apple stayed cool as it grew is credited to Jobs’ innovative marketing techniques almost as much as his visionary wizardry.

Even when he announced that he was taking two years off on medical leave, Jobs still kept hold of his CEO title, just as he did on two previous occasions in the past seven years when he needed to take leave from the day-to-day running of the company for health reasons.

At the time, the billionaire could barely walk and photographs of him looking gaunt and frail led to reports that he had weeks to live.

But he fought back and appeared to be relishing proving the doubters wrong by introducing the second-generation iPad and meeting President Obama to discuss the future of the tech industry.

Other than his well-rehearsed stage appearances to launch the latest Apple innovation, Jobs always treasured his privacy.

Family: Steve Jobs and wife Laurene Powell during the Pixar Exhibit Launch at The Museum of Modern Art in New York

He survived surgery to remove a cancerous pancreatic tumour in 2004 and a liver transplant in 2009.

As CEO he earned only $ 1 a year, but he held 5,426 million Apple shares as well as 138 million shares in Disney.

His wealth is estimated at more than $ 5billion.

With his trademark jeans and casual jumper, he became synonymous with the company’s every innovation in recent years, from the iPod through to the iPhone and iPad.

Born in San Francisco, Mr Jobs, who was adopted, dropped out of university after one term and only took his first computer job to raise money to go on a spiritual retreat to India.

He returned a Buddhist with his head shaved and admitted experimenting with LSD, calling his drug-induced experiences ‘one of the two or three most important things’ he had done in his life.

Back in northern California, he started working for computer firm Atari before founding Apple in his garage in 1976 with friends Steve Wozniak, Ronald Wayne and Mike Makkula.

After a power struggle in 1985, he left Apple, only to return eleven years later to launch the company’s extraordinary growth over the past fourteen years.

Anyone who has witnessed Apple employees whooping and high-fiving at a product launch would be mistaken for thinking working for Steve Jobs was a walk in the park.

The Apple founder managed at once to create an atmosphere of teamwork and togetherness, while also demanding nothing but the best: His employees notoriously followed him like a messiah, while also cowering from him in fear.

Jobs’s formidable reputation at work was well documented – with rumours suggesting he once fired someone in an elevator and got rid of an assistant after he was brought the wrong brand of mineral water.

His demand for perfection, however, seems to have inspired the best – with job satisfaction ratings among staff at Apple the highest in the industry.

Visionary: Steve Jobs unveils the Apple I-Mac on May 18, 1998 in California

Historic: Jobs poses with an Apple Macintosh at the new computer’s unveiling in 1984

Employees speak of ‘a Steve-infused culture’ at Apple.

James Allworth, who studied Apple at Harvard Business School, told the Huffington Post: ‘The way he thinks about problems, the perfectionism, the attention to detail – that trickles down.

‘Apple has an amazing group of people. They come in and they’re thinking about new stuff, and if they come up against a decision, the question that always pops up is: “What Would Steve Do?”’

One of the world’s most famous CEOs, Jobs remained stubbornly private about his personal life, refusing interviews and shielding his wife and children from public view.

Even when he resigned six weeks ago, he divulged very little, not directly mentioning his cancer as the reason he quit.

‘I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know,’ Jobs wrote in his letter of resignation.

‘Unfortunately, that day has come.’

‘He’s never been a media person,’ said industry analyst Tim Bajarin, president of Creative Strategies, after Jobs resigned.

‘He’s granted interviews in the context of product launches, when it benefits Apple, but you never see him talk about himself.’

But that personal life – he was given up at birth for adoption, had an illegitimate child, was romantically linked with movie stars – was full of intrigue for his fan base and Apple consumers.

Jobs and his wife, Laurene Powell, were married in a small ceremony in Yosemite National Park in 1991, lived in Woodside, California, and have three children: Reed Paul; Erin Sienna and Eve.

He admitted that when he was 23, he had a child out of wedlock with his high school girlfriend, Chris Ann Brennan. Their daughter, Lisa Brennan Jobs, was born in 1978.

Meanwhile, for all he accomplished in his life, there was one thing that eluded him – a relationship with his biological father.

Jobs was adopted after being born to Abdulfattah John Jandali, a Syrian man, and graduate student Joanne Schieble.

The couple were not married at the time and keeping him would have been deemed shameful by their communities.

In August, Mr Jandali, a casino boss, said he wanted to meet his son but was too proud to make the first move – in case Steve thought he was after money.

‘I live in hope that before it is too late he will reach out to me,’ Mr Jandali told the Sun. ‘Even to have just one coffee with him just once would make me a very happy man.

‘This might sound strange, but I am not prepared, even if either of us was on our deathbed, to pick up the phone to call him.’

Thousands of tributes were paid within minutes of Jobs’s death being confirmed. 

Facebook founder Mark Zuckerberg said: ‘Steve, thank you for being a mentor and a friend. Thanks for showing that what you build can change the world. I will miss you.’

WHY IS PANCREATIC CANCER SO DEADLY?

The pancreas sits behind the stomach in the abdomen

The pancreas is a gland situated high in your abdomen that produces most digestive enzymes and insulin that regulates blood sugar levels.

As pancreatic cancer causes few symptoms in its early stages, the condition is often not diagnosed until the condition is relatively advanced and almost impossible to cure.

The length of time between diagnosis and death is typically short, at usually less than six months. In the UK around one in six patients survive their disease beyond 12 months. Steve Jobs revealed in 2004 that he had a rare, less aggressive form of the disease called islet cell neuroendocrine tumour. This allowed him to live with the disease for seven years.  

Symptoms of the condition such as nausea and fever can be caused by a variety of conditions making it especially difficult to diagnose. Other symptoms include weight loss, jaundice (yellowing of the skin) and stomach pain, although again they could be caused by other conditions such as hepatitis.

A doctor who suspects pancreatic cancer may feel the abdomen for unusual swelling, however because the pancreas is located behind the stomach it is difficult for them to feel for tumours.

An ultrasound scan can often miss pancreatic cancer as ultrasound waves are not good at penetrating deep into body tissues. A CT or MRI scan provides a more detailed and accurate picture.

If a tumour is suspected surgeons perform a laparoscopy (passing a thin camera inside the abdomen). If a biopsy confirms cancer surgeons will try and remove the tissue. This is the only way to cure the cancer but is only suitable for one in five patients where the tumour has not progressed to wrapping itself around important blood vessels.

Chemotherapy and radiotherapy can help shrink the tumour and reduce the pain but not cure the condition.

RIP: Apolline Arnaud, 12, a neighbour of Steve Jobs, writes a message in front of his home in Palo Alto, California

Testament: President Obama said: ‘there may be no greater tribute to Steve’s success than the fact that much of the world learned of his passing on a device he invented.’

Well wishers: Fans place flowers on a makeshift shrine at Apple headquarters in California

Mourning: Brandy Faulkner, a neighbour, leaves flowers outside Jobs’s home in Palo Alto, California

Tributes: An Apple employee lights an apple-shaped candle for the late Steve Jobs outside an Apple Store in Santa Monica, California

Microsoft Chairman Bill Gates also spoke of the ‘profound impact’ Jobs had on the world.

‘I’m truly saddened to learn of Steve Jobs’ death,’ he said.

‘Steve and I first met nearly 30 years ago, and have been colleagues, competitors and friends over the course of more than half our lives.

‘The world rarely sees someone who has had the profound impact Steve has had, the effects of which will be felt for many generations to come. For those of us lucky enough to get to work with him, it’s been an insanely great honour. I will miss Steve immensely.’

Google Chief Executive Larry Page posted on his Google+ account: ‘He always seemed to be able to say in very few words what you actually should have been thinking before you thought it. His focus on the user experience above all else has always been an inspiration to me.’

Though often brusque, Jobs inspired near messianic devotion from his employees and millions of customers.

In addition to creating sleek computers, he helped transform the music and publishing industries by creating portable and user friendly products like the iPod, iPhone and the iPad.

Jobs also helped refashion a tiny graphics company into Pixar, the creator of such animated smashes as Toy Story and Finding Nemo.

After Disney acquired Pixar in 2006, he became the media giant’s largest shareholder.

In a statement, Bob Iger, chief executive of Walt Disney, described Steve Jobs as a person whose ‘legacy will extend far beyond the products he created or the businesses he built, it will be the millions of people he inspired, the lives he changed, and the culture he defined.’

Mr Iger added: ‘Steve was such an original, with a thoroughly creative, imaginative mind that defined an era. Despite all he accomplished, it feels like he was just getting started.’

California Governor Jerry Brown added: ‘Steve Jobs was a great California innovator who demonstrated what a totally independent and creative mind can accomplish.

Tribute: A apple with the word ‘bye’ carved into it sits outside an Apple store in Pasadena, California

Remembered: A message painted outside Apple’s flagship store on New York’s 5th Avenue

Thank you, Steve: A message is displayed on the window of an Apple store in Santa Monica, California

‘Few people have made such a powerful and elegant imprint on our lives. Anne and I wish to express our deepest sympathy to Steve’s wife, Laurene, and their entire family.’

Arnold Schwarzenegger, the former California governor and Hollywood actor, said: ‘Steve lived the California Dream every day of his life and he changed the world and inspired all of us.’

Michael Dell, CEO and founder Dell Inc., added: ‘Today the world lost a visionary leader, the technology industry lost an iconic legend and I lost a friend and fellow founder.

‘The legacy of Steve Jobs will be remembered for generations to come. My thoughts and prayers go out to his family and to the Apple team.’

Apple has set up an address for people to email their memories of Mr Jobs to the company – rememberingsteve@apple.com.

Well-wishers flocked to Apple’s New York store on 5th Avenue to discuss their thoughts on his passing and post tributes on walls.

People left flowers outside the store and lit candles, while staff huddled together to discuss the tragic news.

Fans took to Twitter to pay tribute to Steve Jobs’ in their masses. Within minutes of the announcement by Apple, RIP Steve Jobs was trending.

Soon after iHeaven, iClouds, iSad and ThankYouSteve also began repeatedly to be tweeted.

In the hour after his death was announced, there were more than 170,000 mentions of ‘RIP Steve Jobs’ on Twitter.

STEVE JOBS: THE MAN WHO PUT THE WORLD INTO THE PALM OF YOUR HAND

From David Gardner in Los Angeles

He will be remembered as the man who put the world into the palm of your hand.

Without Steve Jobs, there wouldn’t be an iPhone, an iPad or an iPod – and we may not even know we needed them.

The visionary Apple founder helped usher in a new era of personal computer. In 1984, the Macintosh made computing simpler with a little invention called the mouse and an elegantly innovative operating system.

But that was just for starters. The hippie geek went on to revolutionize the way we live our lives.

He was not a software programmer or a hardware technician. He had a unique ability to know what we want before we realised what it was. With his ingenuity and imagination, the creative genius behind Apple was being compared tonight to Thomas Edison in respect to the immense impact he had around the world.

Who would think a computer company would change the way we listened to music or made phone calls to one another?

As much as his early achievements with the Macintosh II played a key role in the march of the PC, it was his second go round at Apple that cemented his legacy.

He once famously said he wanted to ‘make a dent in the universe’ and the way he went about it was to ensure Apple made ‘the whole widget’ – both hardware and software. The company introduced colour monitors long before any of its rivals.

Apple’s iPod

Apple’s iPhone 3

Apple’s iPad

After falling out with Apple, he was ousted at the age of 30, but he returned in 1996 and became CEO the following year. Once back in control, he set about transforming the consumer electronics industry.

Jobs foresaw that the Mac could become the hub at the centre of a digital lifestyle.

With the music industry in chaos with shared music causing online anarchy, Jobs took advantage by creating the iPod, a pocket-sized computer that carried an entire music library. Then came the iTunes store, allowing customers to buy individual songs at just 99 cents a time.

In 2007, he did the same to the mobile phone business, transforming the iPhone into an iconic touchscreen mini-computer that worked as a music player, GPS, camera, paid for Starbucks and did just about everything that was asked of it…including being a cell phone. The App store, allowing users to buy their own applications online, was introduced shortly afterwards.

Three years later came the iPad, the sleek personal tablet computer that combined the ease of use of an Apple computer with the convenience and accessibility of the iPhone.

With each new product, Jobs was the frontman, introducing his latest invention to a public hungry to snap up his latest innovation.

Sadly, he was missing when his successor Tim Cook, showed off the new iPhone yesterday. Now Apple is on its own.

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